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Welcome to the 2022 Atlanta American Advertising Awards page!

About the Competition

 The American Advertising Awards® (AAA) Show is the advertising industry’s largest and most representative competition, attracting over 40,000 entries every year in local chapter of the American Advertising Federation (AAF) competitions. The mission of the AAA competition is to recognize and reward the creative spirit of excellence in the art of advertising.

Conducted annually by the AAF, the local American Advertising Awards is the first of a three-tier, national competition. Concurrently, all across the country, local entrants vie to win an AAA – recognition as the very best in their markets. At the second tier, local AAA winners compete against winners from other local clubs in one of 15 district competitions. District AAA winners are then forwarded to the third tier, the national stage level. Entry in your local AAF chapter competition is the first step toward winning a national AAA.

Entering the American Advertising Awards supports the entire advertising industry, because the AAF and its local and district affiliates use the proceeds to enhance advertising through programs such as public service, internships, advocacy groups, advertising education, and consumer awareness.

How Do I Win An ADDY Award?

Selected judges evaluate the winning work through a scoring process. All entries are evaluated independently, which means there may not be a winner in every category if the entry does not score high enough.

A GOLD ADDY is recognition of the highest level of creative excellence and is judged to be superior to all other entries in the category. Entries that are also considered outstanding and worthy of recognition receive a SILVER ADDY.

The number of awards given in each category is determined by the judges, based on the relative quality of work in that category.

2021-2022 Submission Prices 

PROFESSIONAL PRICES:

  • Single entry price: $150 for Members, $180 for Non-Members
  • Campaign entry price: $165 for Members and $200 for Non-Members

STUDENT PRICES:

  • Single entry price: $25
  • Campaign entry price: $30

Become a Member and Save!

Our members receive discounted rates on American Advertising Awards submissions and tickets!

Also get perks year-round, including complimentary tickets to most events.

 

Click here for more information!

Meet Your 2022 Judges!

Bernice A. Clark

Interim EVP of External Affairs and Chief Marketing Officer, NYCEDC
New Jersey

Bernice A. Clark is a strategic marketing executive with digital expertise, extensive agency experience and a record of omnichannel innovation in rapidly changing markets. Bernice is accomplished in brand positioning, digital content strategy and creation, consumer insights and analytics, and strategic media planning. She has managed the full marketing cycle, championed digital, social and mobile marketing adoption, and represented major consumer brands for global agencies.

Matilda Ivey

Group Director, VMLY&R
New York

Prior to joining VMLY&R, Matilda held a senior client management position with UniWorld Group, a WPP agency, where she was responsible for leading client services, project management, media and new business.  Matilda has expertise within the General and Cross-Cultural markets, assisting brands in capturing multibillion dollar growth opportunities among Millennial, and Multicultural audiences.

 

 

Craig OKeefe

Managing Partner/Creative Lead at Brandjolt
Illinois

Craig OKeefe is the Managing Partner/Creative Lead at Brandjolt, charged with stimulating demand, activation, and transformation for 7 core client verticals (Consumer Products, Financial Services, Food/Foodservice, Healthcare, Industrials, Nonprofit and Retail). Craig’s a hybrid storyteller, strategist and creative business leader with a BFA/Media Arts from the School of Visual Arts and a MS/Integrated Digital and Internet Marketing from Full Sail University. His background and experience bridge the practical gap between strategy, content, design, and operations.

Karen Galanaugh

Chief Communications Officer, Galanaugh & Company Marketing Public Relations LLC
Florida

Karen Galanaugh, APR, MSM, is a versatile marketing public relations pro with 30-years of advisory, strategic planning, and tactical experience in hundreds of PR and marketing initiatives—local and national. Galanaugh & Company Marketing Public Relations, LLC is recognized with many industry awards.

 

Harold Kaplan

Freelance
Massachusetts

Hired by Young and Rubicam in NY in 1979, Harold Kaplan left a job teaching the physically handicapped for the New York City Board of Education. These principles, learned while teaching, helped Harold in many advertising campaigns ranging from the U.S. Army to introducing Medicare Part D to building Advil into a worldwide brand. Harold’s very first print ad was for Eastern Airlines, followed by Jell-O Gelatin and then Covenant House, a place of shelter for runaway children. Over the years Harold has done work for private corporations and many government departments including the U.S. Mint and Center of Medicare Services. Today, Harold works freelance and still loves to write.

Jon Tell

Senior Creative Copy, o2kl
New York

Jon has 30 years experience working on both the client side and agency side, at such notable agencies as Young & Rubicam (now Wunderman Thompson), TBWA/Chiat/Day and MRM/McCann. Before joining o2kl, he led the creative team at Healthfirst, New York's largest non-profit health insurer. Jon’s expertise spans financial, technology, insurance, and healthcare. He’s not only a wordsmith, but a problem solver who has won numerous industry awards, including the DMA ECHO, Philly Ad Club, Telly and MarCom. Jon attended The Portfolio Center in Atlanta (now Miami Ad School @Portfolio Center).

Marvin Waldman

Owner, The Shadow Group, LLC
New York

Marvin went to school a lot. He has degrees! After graduating he taught elementary school in Bushwick, Brooklyn (before it was hip). After a spell, he found his way into advertising as a copywriter and eventually became an almost-memorable Executive Creative Director at Young & Rubicam. Marvin left Y&R after 18 years and began an ongoing, albeit futile attempt to find himself. He opened up the Shadow Group which does advertising primarily for non-profits with a smattering of for-profits to pay the bills; helped found a wonderful charter school, The Bronx Charter School for Better Learning; became a volunteer fireman; wrote and published short stories and poems; was a student at the Upright Citizens Brigade, a comedy improv venue in NYC; worked on the Bill Bradley, Barack Obama and Hillary Clinton Presidential campaigns—he didn't help elect two of them; taught and continues to teach at Pratt and NYU.

Thank you To Our 2022 Sponsors:

Take a look at the work that won 2021 ADDYs!

During the awards show, we gave you a glimpse of the past year’s award-winning work. Now’s your chance to dive in — or take a screenshot of your name in the book to share with your friends.

VIEW ATLANTA'S 2021 AMERICAN ADVERTISING AWARDS WINNER'S BOOK