HOW TO APPLY FOR OUR 2020 SCHOLARSHIPS

**Our Scholarship Submission period for 2020 is closed. We will begin submissions in October 2020 for the 2021 scholarships**

 

THE 2020 ATLANTA AD CLUB'S STUDENT SCHOLARSHIPS

UPDATE: THE DEADLINE TO SUBMIT YOUR APPLICATION IS NOW 2/15

We're back this year with our annual scholarship program to showcase our kickass creative students. 

This year we will sponsor (6) scholarships: (5) $1,000 scholarships & (1) grand prize $5,000 scholarship. All six finalists will also receive a free ticket to the 2020 Atlanta ADDY Awards. 

Right about now you’re probably wondering, “How do I get the money?! Shut up and tell me how to get the money?!” Fair, but rude.

 

HOW TO APPLY:

Currently enrolled (as of Spring 2020) college, graduate school, and/or portfolio school students are asked to submit a response to one of the prompts below. Advertising is all about creative problem solving so we want to see your creative problem solving in action. (Plus, if you’re not a straight A student, this gives you a chance to flex your creative muscles). You can respond with an essay, an image, a comic book, a video, a song - anything that shows us how you think in an engaging way.

Choose Only One of the Three Themes, and One Prompt:

Tell us a story

Use 250 words, (we’ll save you the Google, it’s one double-spaced page), or less to answer ONE of the following prompts:

  1. Find a random item posted on Craigslist - tell us its back story.
  2. Give us a “top ten” list.
  3. Tell us about a time you changed your mind.

OR

Make us something

Using your Creative Suite tool of choice or your own drawing skills, create ONE of the following:

  1. Pick your three favorite animals and merge them into your spirit animal. Name it, too.
  2. Make a :15 second trailer for your summer 2020 plans.
  3. Make a new identity suite for a business that has terrible branding (logo, letterhead, business card, and swag if you’re feeling it).

You may use any image or footage you find on the internet.

OR

Teach us something

Use 250 words, (we’ll save you the Google, it’s one double-spaced page), or less to answer ONE of the following prompts:

  1. You’ve got $500 and two weeks to let Tom Hanks know that he’s the greatest actor of his generation. How do you deliver the message so that we know he heard you?
  2. Tell us about the most influential person on the internet who we’ve never heard of.
  3. Teach us how to make your favorite meal.

Remember, this isn’t a research paper or a formal communication. This is a prompt to show who you are and how you think and how you express yourself. It shouldn’t feel like a clinical or academic document - it should feel like you. How you talk, how you text, how you look at the world. By all means, proofread, but don’t make it so formal that we can’t see who you are in your work. And don’t worry, the responses are judged by people from every department in an agency from media, to creative, to account management, to strategy.

All six scholarships will be announced at the 2020 Atlanta Advertising Awards on Thursday, February 27, 2020. 

SO IN SUMMARY...

  • Free money for your problem solving, plus a free trip to the 2020 Atlanta ADDY Awards!
  • To apply: Email your resume and your prompt answer to [email protected]
  • Not required but strongly encouraged: Submit a letter of recommendation from your university/school
  • Applications due February 15, 2020
  • Finalists announced February 20, 2020

Questions? Typos? Existential dread? Email [email protected]